Restaurants: Consider Going Cashless
What will the impact be if you go cashless in your restaurant? You could consider providing incentives for customers to go cashless if you don’t want to force the change.
Mark Freeman, Senior Manager of Global Dining Services, Microsoft asked, “Will they use it? Will i provided a superior experience?” This goes back to 2013 and is not controversial to today’s consumers.
The proof was in the numbers. The app increased cafeteria traffic by 24% compared to the three years previous and the average check increased between 14$ to 18%.